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Cake day: August 17th, 2023

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  • Look at all the different ink colours in the OG design. Those all have to be printed with spot colour ink. Maybe their printer is mixing CMYK themselves, but for a diago brand I doubt it.

    The difference in the Reds of the new design looks like it is just shading. Which means, aside from the gold, you can use the same red ink for the entire logo.

    How much money is being saved not having to constantly buy and restock all those different inks? How much has the redesign increased the profit margin for each bottle sold?