The ad campaign, created by the agency Gale, aims to make a point about dairy in a somewhat entertaining manner. It was directed by Hannah Levy and co-written by Neil Casey, both of whom are alums of the popular comedy show Saturday Night Live.

That explains why the ad is smarmy and condescending rather than funny

  • MF_COOM [he/him]@hexbear.net
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    1 year ago

    I just watched the ad that shit is unforgivable. Imagine being in the middle of the most overwhelming hyperobject crisis humanity has ever experienced, taking a cheque from capital to do propaganda that actually any mitigation of even personal behaviour is a fucking joke you need to continue to contribute to deforestation and increased methane emissions.

    Like yeah right-wingers do that all the time because they’re psychos. Hard to imagine Aubrey Plaza doesn’t think she should continue to be allowed to participate in polite company though.

  • mar_k [he/him]@hexbear.net
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    1 year ago

    I love how the ad has a caption saying “*obviously wood milk has no nutritional value,” as if a lot of vegan milks aren’t fortified with calcium and vitamin A/D/E/B12. The almond milk in our fridge literally has “50% more calcium than dairy milk” on the front

    Sorry I don’t wanna drink growth hormone infused titty juice that destroys the environment and makes half the population bloated, gassy, constipated, or break out in acne (my pimples literally went away as I quit dairy)

  • Antoine_St_Hexubeary [none/use name]@hexbear.net
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    1 year ago

    Have you ever looked at a tree and thought, ‘Can I drink this?’

    1. If your bit depends on the audience being too stupid to remember that fruit juice exists, it’s a bad bit.
    2. American dairy products often contain trace chemical contaminants from sources much scarier than trees. Link
    3. Interestingly, wood pulp does have a history as a food additive, but it’s less of a “millennial nonsense” thing and more of a “ripoff scheme sometimes attempted by the agro-food establishment during periods of lax government oversight” thing. Link
    • rubpoll [she/her]@hexbear.net
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      1 year ago

      Someone once told me drinking soy milk would cause me to grow boobs, and I immediately switched to soy milk … while still not realizing that’s not a very cis thing to do.

      It’s one of those 10,000 things that make way more sense now. :trans-vegan: